LA ARENA
Argentina
Santa Rosa
Grant start
December 1, 2024
Grant end
November 30, 2026
Primary distributions platform
Print
La Arena is the oldest newspaper still circulating in La Pampa, a province of 350,000 inhabitants in central Argentina. La Arena reaches a broad audience throughout the province. With support from IFPIM, the media organization will design and implement an audience engagement strategy over a two-year period, with a special focus on expanding its relationship with the public throughout the country and the region.
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